Apple Store status: access issues and outage reports
Problems detected
Users are reporting problems related to: errors, sign in and website down.
The Apple Store is an e-commerce website operated by Apple Inc. The Apple Store sells devices such as iPhones, iPads, iMacs, Macbooks and official accessories.
Problems in the last 24 hours
The graph below depicts the number of Apple Store reports received over the last 24 hours by time of day. When the number of reports exceeds the baseline, represented by the red line, an outage is determined.
July 9: Problems at Apple Store
Apple Store is having issues since 08:00 AM EST. Are you also affected? Leave a message in the comments section!
Most Reported Problems
The following are the most recent problems reported by Apple Store users through our website.
- Errors (43%)
- Sign in (29%)
- Website Down (29%)
Live Outage Map
The most recent Apple Store outage reports came from the following cities:
| City | Problem Type | Report Time |
|---|---|---|
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Website Down | 6 days ago |
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Errors | 7 days ago |
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Errors | 12 days ago |
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Sign in | 14 days ago |
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Website Down | 14 days ago |
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Errors | 2 months ago |
Community Discussion
Tips? Frustrations? Share them here. Useful comments include a description of the problem, city and postal code.
Beware of "support numbers" or "recovery" accounts that might be posted below. Make sure to report and downvote those comments. Avoid posting your personal information.
Apple Store Issues Reports
Latest outage, problems and issue reports in social media:
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Cameron Hogan (@thecameronhogan) reportedMost customer service conversations were never actually about the problem. A surprising number happen for one reason. People are lonely. We have all felt the edge of this. A stretch of days without real connection… And suddenly the cashier, the barista, the receptionist, the person on the help line… Feel strangely important. In 2020, a grocery run became the highlight of the week. A few words with a stranger landed like a feast. We were not shopping. We were starving for contact. Now carry that same hunger into ordinary life. The answer is on Google. The fix takes thirty seconds. The issue is small enough to solve alone. And still… We call. We wait on hold. We drive there in person. Because the problem was never really the problem. The contact was. I saw this clearly standing in an Apple store one afternoon. A man frustrated that his seven-year-old phone was not as loud as it used to be. Around him… A dozen more carrying problems just as small. Tiny inconveniences held up like emergencies. Each one quietly purchasing a few minutes near another human being. Those were not technology problems. They were connection problems. People reaching for human contact… Using the only doorway that felt socially acceptable. A broken phone gives us permission to be cared for. Loneliness does not. And this is what happens when a need goes unmet for too long. It starts disguising itself. Not manipulation. Not selfishness. Just an unmet human need… Looking for the nearest warm signal the only way it knows how. And it usually lands on whoever is paid to stay patient. Service workers absorb this all day. Hours of other people's quiet loneliness… Arriving disguised as complaints they cannot actually solve. Because the real ache was never on the work order. Which means much of what we call customer service… Is not actually a customer service problem. It is loneliness… Quietly rerouted through the one interaction people could justify having. So the real fix was never better support. Or shorter wait times. Or more efficient systems. It is connection… That does not have to be manufactured. Because when people feel genuinely seen in everyday life… A thousand invented problems quietly disappear. Along with the weight they place on everyone paid to carry them.
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girlmom (@amarijenise_) reportedRyleigh dumb *** iPad acting slow I don’t feel like sitting at this Apple Store all day
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SeekerX (@seeker_xs) reportedA Mac Studio sitting on your desk now runs AI models that cost OpenAI $700,000 a day to serve. And it does it for free. No API bills. No rate limits. No data leaving your machine. No subscription. Here's what's actually possible in 2026. A Mac Studio with 64GB unified memory runs Llama 4 Maverick — a 70B parameter model — at usable speeds. The same class of model that required a server rack two years ago now fits on a $1,999 desktop. A Mac Studio Ultra with 192GB runs 100B+ models locally. We're talking frontier-level reasoning on hardware you can buy at an Apple Store. And the 512GB Mac Studio Ultra? It runs DeepSeek V4 Pro. 1.6 trillion parameters. Locally. On your desk. The reason this works is unified memory. Apple Silicon doesn't split RAM between CPU and GPU. All of it goes to the model. A 64GB Mac has 64GB for inference — which is more effective than an Nvidia GPU with 24GB of dedicated VRAM for this specific workload. The tool stack is simple. Ollama for running models via terminal. LM Studio if you want a GUI that looks like ChatGPT. Both free. Both work in 10 minutes. Six months ago local AI was a hobbyist experiment. Today it's a legitimate alternative to cloud APIs for anyone who values privacy, cost, or offline access. The data center is shrinking. It just fit on your desk.
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Lucas (@Lucas62949380) reportedDownload session app from your Apple Store or play store let’s chat secretly over here concerning hack deals, let’s access her account and login then you can go through everything which you need to know in there 05fe0ad0eaef801c18da5485f2148265d7530ab81b176ffa87fb1995dcd3c24074
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Robert Scoble (@Scobleizer) reportedWelcome to Apple. Where everything is carefully scripted. That said, lots of Apple employees have told me the same. Building for Apple's scale is much more difficult than being a startup and launching something on a weekend that isn't secure, is nerdy to use. Go to an Apple store and watch some of the classes people are taking. Many are still figuring out how to use their camera on their iPhone. Getting an agentic system into the OS will take a lot more thought than what OpenClaw or Hermes has put in yet, which are systems designed for early adopters/developers who know what they are doing. It makes Apple seem slow and not innovative. I saw the same inside Microsoft when I worked there. Hard to do innovative things when you have a billion users who are on a spectrum of grandmas to nerds. Then there is protection of their existing business models. I have a phone that has a completely agentic operating system on it, which takes away a lot of the business model of app stores and apps. Apple will take years to do such a thing, is my prediction. If you want such a thing (I do) then you gotta look elsewhere unfortunately. (It runs on Android since that OS lets developers do crazy things like that).
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Miro Jurcevic (@mirojurcevic) reportedI think most nerds have been to the Apple Store and ordered every possible option for a Mac Pro or went to a server vendor and ordered a trillion servers.
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Patrick Carter (@PatrickRCarter) reported1/ Parents, we don’t have to choose between protecting our kids and protecting our privacy. Unrestricted smartphones should be treated like alcohol: 21 and older only. Nothing changes for adults. 2/ Here’s the part no one talks about: I cannot protect my child from what’s on their classmate’s phone. One unrestricted device and the whole group has access to the full adult internet. That’s the real problem we need to solve.3/ Privacy is the line between a person and a possession. A slave was property because someone else claimed the right to watch, record, control, permit, and deny his life. A free person requires privacy.4/ Some people say “if a liquor store can check an ID, so can the Apple Store.” That sounds simple… but it’s not the same thing. A liquor store checks you once, in person, for one item. Turning every app, website, and device into a permanent ID checkpoint creates a surveillance system for adults. That’s not protection — that’s control.5/ We all agree kids shouldn’t have unrestricted access to pornography, gambling, addictive feeds, and strangers. The easy fix is right in front of us: Stop handing children unrestricted adult-grade devices by default.6/ Make youth-safe electronics the standard for anyone under 21 — unless a parent is directly supervising. If a company wants its phone, app, or operating system in a child’s life, it should prove it belongs there. Adults keep buying and using whatever they want. No digital ID. No face scans. No adult internet passport.7/ This protects kids at the device level before they ever reach the adult internet. It keeps adults completely free. Privacy for grown-ups. Safety for kids. We can have both.8/ Parents — does this make sense? Drop a 🔥 if you agree we should protect children without forcing every adult to surrender their privacy. What’s the one thing that worries you most about kids and phones right now?
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TheMediaLies🇺🇸 (@OzzyKona) reported@Verizon this is terrible. I buy a new iPad and need to go to store to activate the cellular. It is a half hour wait, is this the geriatric Apple Store. These guys working are old and slow.
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Cookie⚡ (@Bitcoin_Cookie) reported@SoldierSats Google play is being worked on, and Apple store is... Well, a tricky one. The kink is, these stores require devs to run there code so they take a 30% cut of all trxns. My apologies for the download issue. Most phone, have a setting to allow third party/non store downloads. Its quite possible this setting is not enabled.
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Bradley (@VerdeSelvans) reportedUpdate regarding this issue: I just visited an authorized Apple Service Center. They told me that if Apple approves the replacement, it will take about 1–2 months because the replacement unit needs to be imported from Singapore. Even though I have the case number and a letter from the Apple Store Shinsaibashi, they said those documents don’t guarantee that my iPhone will be replaced. If Apple declines the replacement request, I’ll need to contact Apple Support again. I’m really hoping they’ll replace my device. In the meantime, I’ll be using my other iPhone as my main phone.
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𝒂𝒍𝒍𝒊𝒆 ✨ (@alliebwoods) reported@brokeurtooth reminds me of the first time I experienced credit card fraud and Mastercard called me to tell me about $9,000 worth of charges at an apple store. I started crying and the Indian rep said "it's okay ma'am just get a glass of water and I will fix it. do not worry" 😭 it helped
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Greg - Israelite in Exile (surviving the Galut) (@anexiledjew) reportedI bought a set of AirPods Pro from Laptops Direct about a year ago. I have a problem with the left AirPod charging, and I went to an Apple Store to have them look at it today. Astonishingly, I discovered at the Apple Store that the serial number is tied to a date of purchase from 2024 in a Walmart in the United States. Avoid this retailer.
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NeilT (@Exogynous) reported@jwblackwell Anyone with any sense has now switched off system updates on their mobile. This will cause significant issues with viruses. Also it could totally tank the new phone market as people realise they are buying crippled phones. Meanwhile direct sales of China phones without crippleware will be rife. Samsung, Google and Apple will be badly damaged. It might even see the advent of Harmony OS taking off where it has been restricted for so long. If having access to the Google or Apple store means the government controlling your life, a whole generation of users will abandon the status quo.
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ᴛᴀʏʟᴏʀ ꩜ (@silvertongues28) reportedA week after getting my 17 I went into AT&T with this issue and he said “Yeah it’s happening a lot. We’re not sure what to do. You can try going to Apple” and then the Apple Store near me requires an appointment and it said it could be up to $80 to see someone so I said nvm🙃
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100and1 Gadgets Orchid (@mollfixdiapers) reported@69LifeCode @EmzyGadgets People that bought from Apple Store in USA face the same issue , The tweet said might and some.
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Jon Sherrard (@jshez) reportedContrast the quote my experience: An Employer once had a supply issue with equipment supplier. Opened a new bank account that allowed Apple Pay digital cards over email. Created me a card. Sent it over. Transferred cash onto it, apologised profusely and asked if could go to Apple Store (during work hours so fine with me) Nice to know when you’re working with serious people.
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John Drouin (@John_Drew65) reported@ramcharger22 My wife and were having security issues that might’ve involved her phone. Went to the Apple Store & they checked it out, no problem. Also told us that there is no real difference between a 13 - 17. If it’s working fine no need to change.
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Dawson Gibbs (@dawsbg) reportedThe biggest challenge for all consumer apps is acquiring users at the lowest cost. Sweatcoin was having the same issue before it exploded with new users. It was able to acquire users with traditional paid ads, but its CPI would always remain high. Sweatcoin's growth stayed linear until it decided to try a new strategy. And that strategy was mass UGC marketing. Sweatcoin partnered with creators and created organic feeling content. High volume testing of viral hooks and formats. It took these winning viral pieces of content and turned them into Spark Ads. UGC powered paid media. Sweatcoin never had to burn ad spend by guessing on creatives when the creatives were already proven to convert and get engagement. Sweatcoin 10x'd it's ROAS using this viral content made by creators. Hiring tons of creators and ad spend sounds costly, but in reality, Sweatcoin was able to lower its CPI by 53%. In fact, on Apple Store Sweatcoin had the lowest CPI possible. 60 million users acquired. And it all started with one shift in thinking. Mass UGC + UGC powered paid media = 📈 🚀 user acquisition Stop guessing on creatives. Let the market tell you what works. Then put money behind what's already proven. Organic tests it. Paid scales it. Simple as that.
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tom 🎸 (@uncreativetom) reported@Andrewislington I had to go to the Apple Store and they just plugged it into another Mac to restore it. I could have done it myself but I only own one, and no friends with Macs were nearby at the time hahaha. The main issue was that I hadn't backed anything up so lost loads of files oops
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🍝 Pasta @ ? (@krakenpasta) reportedYa know the damn struggle saba only initially released songs on APPLE STORE AND IM AN ANDROID ALDHSKS GAAHHH I had to trouble my friend and legit paid extra to rip off their songs HALAHSKS
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Thom van Lieshout (@thomvlieshout) reported@0xYudi They werent sure at istore… annoying af. Apple store would fix it for free without a second thought
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bytez (@6uappi) reportedsomeone stacked 5 Mac Minis on their desk and built a private AI cluster that runs models no single machine could handle no cloud, API key, no monthly bill and no data leaving the room. the tool is called exo(open source) it connects multiple machines over your local network and splits the model across all of them like one giant GPU. what this setup actually does: 5 Mac Minis networked together = combined RAM that can run 70B+ parameter models locally exo handles the distribution automatically you just point it at your machines and it figures out the rest the node graph on screen shows each machine as a node passing inference layers to the next one latency is fast enough for real use. not a toy or demo. a working private inference cluster total hardware cost: less than one month of serious cloud GPU rental the thing nobody talks about: when you run inference locally across your own machines, you own the entire stack. no rate limits. no context window restrictions from a provider. no terms of service. no outage at 2am killing your pipeline. most people think running serious AI locally requires a $30,000 server rack this guy built it from hardware you can buy at any Apple Store
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Bee Bee (@_iadorewomenn) reportedImma make it to the Apple Store way before my apt time … they just need to take me fix the problem so i can go
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Sammy Bags (@SammyBagsmfnobs) reported@109Cuntrees @TifahCrump777 Anybody that’s says there Gods favorite is ******* insane, I know I’m not gods favorite! I just spent 3 hours in an Apple Store just to be given back a broken phone by fat ***** #selfaware
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masYNYa (@KijAkubovs86334) reportedA developer walked out of an Apple Store carrying 7 Mac mini boxes. Security watched him. Other customers watched him. He sat down in the lounge, opened his laptop, and got to work before he even got home. Pause at [0:09]. Look at the meter plugged in on the left. 180 watts. That is the entire operation at full load. Your gaming PC idles higher than that. Five M4 Mac minis. Clustered into one machine with EXO. No cloud. No API subscription. No data leaving the room. Ever. A Llama 70B running local on MLX. It ingests a 90,000 word manuscript. Cleans the formatting. Splits the chapters. Marks every line of dialogue with the emotion it should be read in. Then a local voice model narrates the entire book in one locked voice that never gets tired and never raises its day rate. 40 hours of clean audiobook narration. Every month. While he sleeps. He sells the finished files to indie authors and faceless YouTube channels who cannot afford a studio and will not wait three weeks for one. $23 a month in electricity. $11,840 a month out. The 7 boxes on the floor are not a flex. They are the infrastructure. His girlfriend asked why he didn't just buy more. He already ordered them.
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Memories collection (@gunpeiyokoifan) reportedAlso "having to forcefully stop yourself from (over)sharing on a special interest" I'm so screwed, I once seen a coworker ask why his iPhone wasn't working and I really wanted to fix it, but that would seem creepy because I'm NOT at an Apple Store yet
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Daniella Sior’ (@theShaLandis) reported@MelaninBeaute_ Yessss, i know because i worked for at&t. I just wish we had an Apple Store down here.
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Chidanand Tripathi (@thetripathi58) reported12. The "Location-Based Alerts & Apple Ads" The Situation: You assume that seeing targeted ads is just the unavoidable cost of using the internet, and that occasional alerts from your phone are harmless and normal. The System Reality: Apple positions itself as a privacy-first company, but they still have a massive advertising business. Your phone is actively tracking your location, crossing digital geofences, and analyzing your proximity to retail locations to serve you geographically relevant Apple Store ads and location-based suggestions. The Technical Drain: Geofencing is expensive for a battery. The phone has to constantly calculate its distance from invisible barriers to know when to trigger an alert. It’s using your battery power to figure out how to market products to you more effectively. The Fix: Settings → Privacy & Security → Location Services → System Services → Toggle off "Location-Based Alerts", "Location-Based Suggestions", and "Apple Merchant ID". The Result: You completely sever the connection between your GPS hardware and Apple's internal marketing algorithms. You stop burning battery to get advertised to.
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Ling Qing Meng (@LingqingM) reportedJust got an official Apple Store Keyboard with the fingerprint reader. The thing with Macbooks is that the moment you lose AppleCare for them and the keyboard breaks, there is ZERO way to fix said keyboard. (Hidden secret of Macbook keyboard explaining why in comments) So when at home use your peripherals you extend the life of your on-laptop keyboard when you obviously have to use it when traveling.
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@levelsio (@levelsio) reportedPS a few days ago we actually went to Rimowa Copenhagen to fix the previous cracks (in quote tweet) They brushed us off and said they couldn't help us and we'd have to get it fixed in Lisbon where we bought it Which is funny cause if I break my MacBook Pro, I can literally bring it into any official Apple Store anywhere and they'll fix it Or if I lose my debit card, Revolut will send me a new one anywhere in the world and it'll arrive in a day or so! The point of service is especially when it's a suitcase, you're probably traveling when it breaks, and you want to either get it fixed or get a temporary replacement while yours get fixed, so you can keep traveling That's what I mean with premium luxury service that I'm happy to pay a lot for!